TOP-20 by eCPM in Gay Dating: Switzerland #1
Hi everyone, happy Friday and have a great end of the week! As always, we are diving into eCPM. This week we have the Gay Dating vertical, and first place goes to Switzerland at $68.6.
TOP-20 countries by eCPM:
- 🇨🇠Switzerland — $68.6
- 🇧🇪 Belgium — $53.4
- 🇩🇰 Denmark — $53.2
- 🇳🇱 Netherlands — $52.9
- 🇮🇪 Ireland — $45.9
- 🇬🇧 United Kingdom — $41.3
- 🇵🇹 Portugal — $36.8
- 🇩🇪 Germany — $36.4
- 🇦🇹 Austria — $35.1
- 🇦🇺 Australia — $34.3
- 🇺🇸 United States — $30.1
- 🇳🇿 New Zealand — $29.8
- 🇨🇦 Canada — $29.1
- 🇪🇸 Spain — $27.7
- 🇫🇷 France — $25.9
- 🇦🇪 UAE — $24.9
- 🇮🇱 Israel — $22.4
- 🇹🇷 Turkey — $22.1
- 🇲🇽 Mexico — $21.7
- 🇨🇴 Colombia — $19.4
Insights for affiliates:
- Keep in mind that Switzerland is multilingual, and rely on the user’s browser language.
- Cartoon and hand-drawn graphics show a good CTR in Gay Dating.
- UGC creatives shot in recognizable Swiss locations build more trust, because they look like real photos of ordinary users.
Disclaimer: The views, opinions, and content expressed in this article are those of the author and do not represent the official position, policies, or endorsements of the company.
